Synopsis
THIS PROBLEM consists of three component parts. All together, they comprise a branding identity, a visual ensemble, all parts of which “belong together” stylistically, and constitute a rhyming set. The components that you are designing are (1) an example of paper currency (front and back), measuring 6” wide x 2.5” high, (2) a block of postage stamps, and (3) a selection of three or more luggage labels (or bumper stickers) designed to appeal to tourists.

All three of these are things that have presumably been issued by a foreign country (current, past or future), but it’s a country that doesn’t really exist. To begin the problem, I am asking you to invent the name of a fictitious country. Using your imagination, decide what crops are grown there. How is the climate? What insects and other wildlife are native there? And so on.
Notes
For this problem, it would be best to use Adobe Photoshop. Don’t forget about the Library of Congress Catalog of Online Prints and Photographs as possible image sources. Make sure to work at 300 dpi at actual size.http://www.loc.gov/pictures/shapeimage_6_link_0
 
 
8.5 in x 11 in
17 in ART 2030
graphic design one | problem 4
 
This problem will be critiqued in class as screen grabs on Wednesday, November 01.
 
 
 
block
of
postage stamps
 
front and back of currency
 
Click here 
for a chart that shows the parts of paper currency
Three Parts
The first part of the problem is to create the front and back of the paper currency of this imaginary country. To plan this, you need to understand the various components that are typically included in actual government-issued banknotes. In recent years, currency has greatly increased in complexity, as a way of making it more difficult to counterfeit. For the same reason, paper money may also make use of elaborate textural flourishes called guilloche elements. Go to this link on Media Militia to find 35 of these that are free to download.






















In the second part of the problem, you are asked to design a postage stamp that has been issued by the same country, then repeat that single stamp and arrange it in a block of stamps. For our purposes, a block of stamps is sixteen or more. Your stamp of course would need to include the components that are normally on postage stamps—the name of the country, a monetary value, the name of the commemorated subject, and so on. 

In designing for a block of stamps, it may be more interesting to the viewers if you build in synergistic pattern effects that will only become evident when the stamps are placed side by side. http://mediamilitia.com/guilloche-elements-35-free-vectors-and-images/http://livepage.apple.com/shapeimage_14_link_0
8.5 in x 11 in
The printed size of the paper currency is 6 in. wide by 2.5 in. high (same as US currency). However, for the purpose of exhibiting them, the stamps should be 2 or 3 times larger than actual printed postage stamps.
 
 
luggage
label
stickers
(3 or more)
 
8.5 in x 11 in
In the third part of the problem, you are asked to design a series of four or more luggage label stickers that advertise the same country. Throughout the 20th century, these were widely used by tourists, as reminders of their travels. Initially, they were mainly stuck to the outside of luggage, but increasingly they were attached to cars, comparable to bumper stickers. They can come in a variety of shapes (triangles, circles, rectangles). There are all sorts of examples of these (especially vintage examples) on the internet, such as in this photostream I found on Flickr here. To find more, search online for “luggage label stickers” or “luggage labels.”
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IMPORTANT This is partly a problem in branding. Currency, stamp & stickers) must be a rhyming visual set (like a dinnerware set).
Above In printed form, you will be handing in three sheets of 8.5 x 11 inch printouts.
Things to think about To ensure that all three components “go together” as a branding set, you should use the same font(s) in all three parts of the problem, Use the same color scheme. Use the same image or image style. Use the same line thickness. And so on…
 
Right and below (scroll down) are examples of solutions to this problem. Study them carefully. Learn from them.
Click here 
for more examples of student stamp designs